Idealo Sync is a Shopify app by Stormdevs that creates and updates an idealo CSV product feed. You still need your own idealo merchant account. Successful feed delivery does not guarantee idealo will list every offer.

An idealo feed connects your Shopify catalog with the price comparison platform. It carries product and offer data such as title, price, availability, EAN, shipping cost, and delivery time. Idealo Sync turns those records into a downloadable CSV file with a stable feed URL.

When does a dedicated feed app fit?

ApproachGood fitOngoing work
Manual CSV exportSmall catalog with infrequent changesRe-export and check after relevant changes
Idealo SyncShopify store with frequent price, inventory or variant changes and an idealo focusReview the feed and errors; maintain source data in Shopify
Broader feed toolSeveral comparison-shopping or advertising destinationsManage additional channels, mappings and costs

The app does not replace your merchant account or idealo’s offer review. See pricing and trial and common questions.

Preparation: what you need

Before mapping fields, make sure four foundations are in place:

Also confirm that variants have unique SKUs or barcodes. This matters especially when one Shopify product has multiple sizes, colours, or configurations.

Required and useful additional fields

Idealo Sync validates a defined set of fields for every exported variant.

FieldDefault sourcePurpose
IDSKU, otherwise product IDStable variant identifier
TitleShopify product titleClear offer name
LinkShopify storefront URLDirect purchase path
ImageMain imageProduct presentation
Price / CurrencyVariant price / store currencyCorrect price data
AvailabilityShopify inventoryOffer availability
BrandMetafield, otherwise vendorBrand and matching
EANMetafield, otherwise barcodeCatalog matching
Shipping costMetafield or defaultTransparent shipping
Delivery timeMetafield or defaultExpected delivery time

You can also provide descriptions, additional images, manufacturer part numbers, condition, and custom columns. EAN/GTIN and manufacturer identifiers help idealo associate an offer with the correct catalog product.

Set up Idealo Sync in Shopify

Install the app

Install Idealo Sync from the Shopify App Store. Once connected, the app reads published products, variants, prices, inventory, images, and selected metafields.

Select products

Export all products or limit the feed to collections and individual SKUs. For an initial test, use a representative sample containing a simple product and at least one product with multiple variants.

Map fields

Review every required mapping. You can replace Shopify defaults, define fallbacks, and add custom metafields for values such as brand, EAN, delivery time, and shipping cost.

Build the feed

Save the selection and trigger a rebuild. The app creates one CSV row for every selected variant and displays the product count, feed URL, and validation status.

Review and validate the feed

Open the feed preview and inspect concrete products first. Before launch, confirm:

Resolve errors before sharing the URL. Warnings commonly flag non-standard values or missing optional information.

Add the feed to idealo Business

  1. Copy the stable feed URL from Idealo Sync.
  2. Open technical integration in your idealo Business account.
  3. Select the feed or URL connection offered for your account.
  4. Enter the HTTPS URL and complete setup.
  5. After import, review which offers are online, offline, or not yet matched.

Labels can differ between merchant accounts. idealo's technical integration FAQ explains how hosted export files are retrieved and processed.

Common errors and solutions

ProblemTypical causeSolution
Product is not matchedEAN, brand, or MPN is missingAdd identifiers and rebuild
Variant has incorrect dataValue exists only on the parentMaintain variant-level values
Shipping or delivery is emptyMetafield has no valueAdd a global fallback
Price is outdatedFeed has not rebuilt yetTrigger a rebuild and inspect the row
Products are missingSelection or collection is wrongCorrect the configuration

Keep the feed current

Idealo Sync rebuilds active feeds regularly. After major catalog, price, or mapping changes, trigger an additional manual rebuild and review validation.

FAQ

How long does setup take?

With maintained product data, you can usually create the first feed in 30 to 90 minutes. Approval and processing by idealo happen separately.

Can I export selected products only?

Yes. You can use all products, selected collections, or individual SKUs.

Do I need metafields?

Not for every field. They are particularly useful for idealo-specific EAN, brand, shipping, and delivery-time values.

Does the feed URL remain stable?

Yes. idealo retrieves the same URL while Idealo Sync updates the CSV file behind it.

Sources

Ready to create your idealo feed?

Install Idealo Sync and get a stable feed URL for idealo Business.

Start 14-day free trial